by Are Morch | Jan 16, 2024 | Hotel Booking, Online Reputation
The importance of solid internet reputation in the dynamic world of hospitality cannot be emphasized. Hotels now have access to cutting-edge technologies that simplify managing their online presence thanks to the introduction of AI tools. However, the effectiveness of...
by Are Morch | Jun 26, 2023 | Google for Hotels, Hotel Booking
Introduction Travelers today may use a wide range of online resources to help them with their hotel booking process thanks to the development of the internet. Google stands out as a trustworthy and practical platform that streamlines the procedure from beginning to...
by Are Morch | Apr 19, 2023 | Hospitality Video, Hotel Booking
Today’s consumers put yesterday’s consumers to shame — the current batch goes beyond the call of duty when it comes to deciding where to invest their hard-earned dough. They Sherlock the hell out of every buy. From checking Amazon reviews to going online and doing...
by Are Morch | Feb 20, 2023 | Hotel Booking, Hotel Marketing
The voyage of the modern traveler is more dispersed than ever. Constructing and carrying out an efficient hotel marketing strategy can seem challenging given the recent explosion of new travel super apps. Moreover, Google and Expedia are modifying their ranking...
by Are Morch | Nov 15, 2022 | Hotel Booking, Hotel Marketing
Hotels, like other businesses, need customers to thrive. Of course, many of these customers won’t just walk into your hotel; you’ll need to attract them. And to do that effectively, you’ll need to rely on the best marketing strategies. Sadly, many...
by Are Morch | Oct 13, 2019 | Hotel Booking
Booking abandonment and customer acquisition costs are both major challenges today for the hotel industry. The average hotel spends about $30 on capturing a lead and over $200 on customer acquisition. 90% of hotel website visitors browse around and never take action...
