The advancement of technology has presented new avenues where different Hotels can market their products to their target customers. The QR Codes have been adopted in various advertisement avenues including billboards and print media. Some Hotels use them in windows and bar menus.
According to some experts, the trend is expected to continue into the foreseeable future as more businesses continue to adopt innovative ways of consumer engagement. One can access the QR Codes on the free barcode library c#. Many people use technology like this QR code/ barcode c# decoder.
The use of QR Codes in Welcoming Guests
Some high-end Hotels have adopted the technology in welcoming guests into their facilities. One of the methods used by the Hotels is serving the customers with a plate containing cookies and a QR Code. After scanning the code, the guest gets a personalized message that welcomes them to the Hotel. The strategy has yielded good results for the businesses. Some of the hotels have reported increased loyalty from their customers.
The Security of Guest Rooms
One of the main factors that customers consider before seeking accommodation in hotels is their security. Hotels have continued to adopt various measures to guarantee the guests of security but some of them have not yielded good results in the long run. With the advancement of technology, the hotels have adopted QR Codes instead of the regular keys. The technology involves installing unique QR Codes on the guests’ rooms.
Displaying Amenities Available in a Hotel
Different Hotels offer different services to their customers. There are many ways that restaurants use to display the amenities that the guests should expect while at the facility. Some of the traditional methods used include the use of printed menus and lists on the walls. However, the use of QR Codes is one of the most modern means that have been embraced. Once the guests visit the hotel, they scan the code and get access to a list of all the services available.
Marketing on Print Media
Millions of people around the world read the newspapers every day. The hoteliers have turned to this avenue into a perfect opportunity for reaching out to their target customers. Once the QR Code is shared in a newspaper, the customers can easily scan it and explore the Hotel’s webpage. One of the ways that some hotels are using to encourage readers to use the QR Codes is offering them discounts.
Sharing the History of the Restaurants
Most potential guests would like to understand the history of a hotel before they visit in the future. Some marketing experts have urged entrepreneurs to use QR Codes to engage the customers by displaying the history of their hospitality venture. The history could be in the form of pictures or artifacts since the opening of the business.
Getting Customer Feedback
The management of any hospitality venture would like to get the feedback of their customers. Traditionally, some Hotels would provide a register at the reception where the guests would share their experience. However, the method was considered tiresome by some people and the hotels have now embraced the use of QR Codes to improve the customer experience as the process is fast. After scanning, a customer fills an online form by answering a few questions and this is important in improving customer experience.
Conducting Market Research
The process is crucial in any business as it helps the business to identify some of the areas that need some improvements. In the past, most Hotels used printed materials for the same. However, technology has provided a more effective and convenient way for market research. For example, some hotels have used QR Codes on their Social Media platforms where the customers can fill out some questions.
Be flexible and identify new ways to make guests happy.
As guest behavior and pattern continues to evolve, expectations will continue to rise. Navigating these changes can be challenging. Learn more about how we can help your Hotel.
Try something new it will magnetize your Hotel!
FREE access to our Hotel Social Media Community – Get insights about Social Media Marketing for Hotels!
Be flexible and identify new ways to make guests happy.
As guest behavior and pattern continues to evolve, expectations will continue to rise. Navigating these changes can be challenging. Learn more about how we can help your Hotel.
SOCIAL MEDIA MANAGEMENT AND FACEBOOK ADVERTISING FOR HOTELS
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Our Social Media Management team has refined these processes to help Hotels. Contact us today to learn more.
Join our Free Hotel Social Media Community on Facebook for more in-depth insight.
Try something new it will magnetize your Hotel!
Be flexible and identify new ways to make guests happy.
As guest behavior and pattern continues to evolve, expectations will continue to rise. Navigating these changes can be challenging. Learn more about how we can help your Hotel.
Credit
Emily is a freelance writer, working closely with many aspiring thinkers and entrepreneurs from various companies. She loves encouraging small business owners and digital marketing through her articles!.
About the author
Are Morch is the founder and owner of Are Morch – Hotel Marketing Coach. Get more from Are on Facebook | Twitter | LinkedIn | Pinterest | Instagram| Podcast
