by Are Morch | Mar 15, 2023 | Hotel Marketing, Hotel Trends
Promoting your hotel through marketing is key to attracting more guests and increasing your bookings. But, hotel marketing trends come and go. This is in response to emerging technology and changes in consumer behavior. If you are to see enhanced results, you can’t...
by Are Morch | Feb 20, 2023 | Hotel Booking, Hotel Marketing
The voyage of the modern traveler is more dispersed than ever. Constructing and carrying out an efficient hotel marketing strategy can seem challenging given the recent explosion of new travel super apps. Moreover, Google and Expedia are modifying their ranking...
by Are Morch | Nov 15, 2022 | Hotel Booking, Hotel Marketing
Hotels, like other businesses, need customers to thrive. Of course, many of these customers won’t just walk into your hotel; you’ll need to attract them. And to do that effectively, you’ll need to rely on the best marketing strategies. Sadly, many...
by Are Morch | May 17, 2022 | Hotel Marketing
When you think of the perfect target audience in the hospitality industry, what comes to mind? Perhaps a picture of a 30-something couple sipping margaritas in front of their luxury hotel on the beach? While it’s certainly great to market towards young professionals...
by Are Morch | Jan 23, 2022 | Inclusive Hotel
American society is a mixing pot of cultures and perspectives, and each culture, nationality, and individual has a unique way of looking at the world. When businesses create a culture of diversity on their staff, everyone benefits. Earnings before interest and taxes...
