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7 Super Easy Ways Hotels Will Improve Influencer Marketing

7 Super Easy Ways Hotels Will Improve Influencer Marketing

by Are Morch | Feb 17, 2016 | Hotels

7 Super Easy Ways Hotels Will Improve Influencer Marketing Influencer Marketing is growing in popularity among brands of all sorts. We have to start to look at what Influencer Marketing is. Many brands tend to believe Earned Media and Influencer Marketing is the same...
Airbnb closing the Social gap with Customers and what Hotels can learn from it

Airbnb closing the Social gap with Customers and what Hotels can learn from it

by Are Morch | Aug 28, 2013 | Community

Airbnb has closed the Social Gap with its unique service. Originally it was called AirBed & Breakfast, and the short elevator pitch was Forget Hotels. The founders of Airbnb found that there was a large base of customers that were seeking genuine Hospitality where...
Why Hotels Should Pay Attention To Reputation Management – Interview With Daniel Edward Craig

Why Hotels Should Pay Attention To Reputation Management – Interview With Daniel Edward Craig

by Are Morch | Aug 8, 2011 | Event

I have interviewed Daniel Edward Craig, a recognized expert in the hospitality industry, speaker, author, and Hotel consultant. With a focus on why Hotels and those in the hospitality management industry should pay attention to Reputation Management, here are...

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