by Are Morch | Jan 2, 2017 | Hotels
Why Hotels Need an Effective Inbound Marketing Strategy in 2017 Inbound Marketing is the “radar” of the Hotel and involves absorbing information like customer research, competitive intelligence, industry analysis, trends, economic signals and competitive...
by Are Morch | Jul 6, 2015 | Hotels
Is there room in today’s competitive market for Hotels to be unconventional? Micheal Levie and citizenM think so. A collection of innovative concepts, citizenM a hotel that is driven by one desire: to create affordable luxury for the people. By “the...
by Are Morch | Apr 21, 2015 | Hotels
Why and How Hotels Should Optimize Their Credit Card Best Practices ‘Best practices’ is a phrase used to describe optimum procedures and actions that should be carried out in a specific setting or situation. Somehow, the phrase, almost invariably, connects with the...
by Are Morch | Mar 18, 2015 | Travel
How Cross-Promotion Can Help Improve a Travel Business Cross-promotion refers to a marketing tool that can be used by businesses with related products. Any time that customers of a particular product or service are being targeted with advertisements of related...
by Are Morch | Jan 26, 2015 | Travel
How Hoteliers Can Promote Their Brand Across the Travel Vertical The hotel industry is all too familiar with the impact of social media and online reviews. These online reviews can catapult a hotel’s business into the stratosphere, or have it plummeting back down to...