by Are Morch | Aug 17, 2021 | Hotel Wedding
Arranging a hotel wedding in a pandemic can be a challenge, but there are alternative ways to do it. The last year or so has dealt a significant blow to the hospitality industry. The COVID-19 pandemic forced consumers to remain at home, limiting their contact with...
by Are Morch | May 27, 2021 | Hotel Employees
Happy, fulfilled, and passionate hotel employees are a tremendous asset that will add unique value. As business is starting to bounce back for many hotels here in the U.S. many are experiencing a shortage of employees. Some hoteliers tend to blame this on the...
by Are Morch | May 23, 2017 | Hotels
Cost Per Acquisition(CPA) is a metric that most Hotel owners look at to learn how much money has been spent in generating a room booking. Hotels must determine the total amount of money they spend on each room booking. Today the journey that leads customer down the...
by Are Morch | Apr 19, 2017 | Hotels
All Hoteliers with a real backbone look at profitability and how it impacts property value. One challenge for many years has been rising customer acquisition costs. The Hotel Industry is known for its complexity and fragmented structure. A hotel can be owned,...
by Are Morch | Feb 10, 2016 | Hotels
Hotel Car Parking A New Valuable Disruptive Revenue Stream For many Hotels maximizing their revenue streams has become more challenging today. Social Media and New Media impact consumer behaviors in new ways. And Hotels today is getting more open to looking at...