by Are Morch | Dec 23, 2019 | Hotel PPC
PPC marketing is one of the most efficient, most rewarding methods of promoting products and services. According to stats, 35% of businesses use PPC to generate leads. Yet, many hotels get caught up in the hype of PPC advertising without realizing they can invest huge...
by Are Morch | Dec 18, 2019 | Green Lodging
Integrated pest management (IPM) is a strategic approach that focuses on applying common-sense strategies to control infestations while minimizing the negative impacts on the environment and people. It should be clear from that definition why many hoteliers who are...
by Are Morch | Dec 16, 2019 | Travel
Holiday travel has gotten a bad reputation for being chaotic, expensive, and stressful. Whether you’re traveling to a vacation destination or to visit family, you can avoid the chaos and stress by planning and being proactive about saving money. Here are some tips on...
by Are Morch | Dec 6, 2019 | Hotel Business
If you have years of experience in the hospitality industry and are looking to launch your hotel, you must have the right tools and skills in place before getting started. Even if you don’t have much knowledge of the trade, every successful business owner knows that...
by Are Morch | Nov 27, 2019 | Hotel Revenue
Technology has completely changed the way we live our lives and the way we work. This fact holds in the hospitality industry too, which has a current global net worth of 500 billion USD. The key to using smart technology is to revamp the customer experience and make...
