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How To Manage Negative Reviews and Improve Your Hotel’s Online Reputation

How To Manage Negative Reviews and Improve Your Hotel’s Online Reputation

by Are Morch | Jun 21, 2020 | Reputation Management

Benjamin Franklin once said, “In this world, nothing is certain except death and taxes.” But, if you’re in the hotel business, you can add bad reviews to that list. No matter how clean your rooms are, how cheerful your staff is, or how many amenities you provide, you...
How Social Media and the Customer Experience complicates Hotel Reputation

How Social Media and the Customer Experience complicates Hotel Reputation

by Are Morch | Sep 5, 2019 | Reputation Management

The customer experience today represents a process between the customer and the hotel throughout their relationship. This process is influenced by the customer journey, key reference points where customer come in contact with the hotel, and all micro-moments offline...

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