by Are Morch | May 28, 2015 | Community
10 Unsexy Truths about Hotel Social Media Marketing I can recall back in early 2000 when I got my first taste of online Marketing through Multi-Level Marketing (MLM). The key was to get enough people to sign up for my referral lin and sell products directly to...
by Are Morch | Apr 15, 2015 | Community
Guides unveiled for London, Edinburgh, Dublin & Manchester New venture coincides with YOY mobile sales growth increase of 17% Campaign responds to Deloitte’s Digital Channels in Travel January report Hotel Direct has responded to a recent study into social media...
by Are Morch | Dec 12, 2014 | Consulting
Why Hotel Managers Need to be Good With Social Media Social media sounds like an easy platform that hotel managers can do from time to time. If an important event is coming up on the calendar, a page on a website is done. While this is a good idea, there is much more...
by Are Morch | Sep 8, 2014 | Community
Why Hotels need a Community-based Digital Marketing Strategy Digital marketing is marketing that makes use of electronic devices (computers) such as personal computers, smartphones, cellphones, tablets and game consoles to engage with stakeholders. Digital marketing...
by Are Morch | Aug 4, 2014 | Hotels
Hotels Give Up Control Drop the Ego and Start Embrace Social Media Traditionally the Hotels Marketing and Sales Teams is in control of the messages that go public. Social Media has created new challenging shifts here. Hotels can’t control what people think, hear, see...
