by Are Morch | Feb 28, 2017 | Consulting
Change refers to a difference in a state of affairs at different points in time. And often change represent a paradigm shift that meets various forms of reactions within the organizations. Social and New Media has for many been a disruptive change that been meet with...
by Are Morch | Feb 20, 2017 | Hotels
Hotels today is starting to learn the real impacts of the Digital reality. Data from 2016 showed us that in the US: 258 Million digital US users consumed 1.5 Trillion digital minutes each month More than 60% digital US users consume Travel content 8.7 Billion minutes...
by Are Morch | Jan 5, 2017 | Consulting
You know that good customer service is the reason you keep and cultivate your regular and new customers. And you probably also know that bad customer service is a top reason for losing those same people. So how do you work through any issues in your customer service...
by Are Morch | Nov 8, 2016 | Hotels
How to Draw Millennials to Your Hotel Millennials are taking over the world, literally. They have surpassed the Baby Boomers numbers and are now the largest demographic on earth. There are a few things that are different about the millennial-aged population (ages 19...
by Are Morch | Oct 31, 2016 | Community
Revealing The Importance Of Hotel Communities Before It’s too Late One of the key aspect to understand today for Hotels is that modern customers now make their decisions within virtual communities they identify themselves with. A virtual community is a Social...
