by Are Morch | Aug 31, 2021 | Digital Transformation
The digital transformation process will have a dramatic impact on the employee and customer experience. Several reports and studies indicate that somewhere between 90 – 97 percentages of leaders told that COVID-19 has sped up their digital transformation. What is...
by Are Morch | Jul 19, 2021 | Hotel Leadership
Digital transformational leadership represents a new beginning for hotels. New markets, customers, and employees have now gone digital. It is time for hotel leaders to adapt to a new reality. Digital transformation leaders will change the core of hotel operations and...
by Are Morch | Jul 14, 2021 | Hotel Digital Transformation Plan
Does your hotel have a digital transformation plan in place? And do you understand why your hotel would need one today? Digital transformation is more than disruption or technology. It’s about value innovation, a growth mindset, people, optimization, understanding...
by Are Morch | Jan 22, 2020 | Customer Experience
Access to cost-effective and innovative technology is shaping the modern digital customer experience for hotels. Today will live in an era where brands create digital experience offers that embrace customer experience and personalization. As hoteliers, we have to be...
