by Are Morch | May 15, 2019 | Hotels
With the amount of competition, there is in the hospitality industry, attracting customers to your Hotel is always going to be a tough task. No matter what you do to draw customers, there will always be another Hotel nearby doing something a bit different and, most of...
by Are Morch | May 10, 2019 | Hotels
The goal of most Hotels is to maximize occupancy of their beds and rental rates. This means their marketing efforts tend to focus on attracting people to stay at the Hotel, promoting rooms, the Hotel’s amenities, or the general area. Yet your Hotel restaurant may be...
by Are Morch | May 9, 2019 | Hotels
In the past few years, there has been a huge increase in Hotel brands using influencers as part of their social media strategy. In this article, we’ll take a look at why it can work, how it can go wrong and steps to make it work for your Hotel. What is influencer...
by Are Morch | May 7, 2019 | Hotels
Whatever it is, Hotel guests want it at the touch of a button. A study by research firm YouGov that was commissioned by ALICE a Hotel operation platform tells us that guests’ preferred devices vary, but their core concern doesn’t – they want their Hotel at their...