Today’s modern event marketing is evolving into an experience solution that will solve constant content shifts for Hotels.
Upon embarking on your own Hotels journey to become a modern experienced marketer, it’s important to first embrace not only the necessary transformation of how you think about events but also your Hotel overall mission and role within the marketing team.
Everything that goes into making a great experience, key performance indicators used to measure success, and the processes and tools used to execute integrated experience marketing have changed.
This proves that for Hotels to succeed today it is important to embrace the transformation of how your Hotel think about events.
Unleash the power of the modern Event Marketing Software platforms
If your Hotel is hosting an event I am sure you are looking to achieve some important goals like;
- Increase customer engagement
- Improve customer satisfaction
- Increase brand awareness
- Establish market positioning
- Gain new insight about the market
- Improve earned media
- Embrace valuable micro-moment
- Connect with brand ambassadors
- Identify and establish relationships with new partners
- Build a community
- Keep the conversations with the community before, during and after the event
- Generate new leads
- Embrace the values of #DirectBooking
- Event retentions
is a Modern, User-Friendly Event Platform for Venues that your Hotel can learn to use in an Hour.
With a powerful event platform that comes with an all-in-one event booking system, it will make your Hotel capable of performing the right tasks at the right time to the right audience.
And is the world’s first venue management software sales platform designed specifically to help venues and Hotels increase bookings and revenue without any additional advertising.
With their revolutionary software, your Hotels is now in a better position to make the physical event the centerpiece of an integrated experience marketing campaign, and the quintessential socializing and relationship-building experience for the targeted market.
Modern Hotel and Social Media marketing must be extended to your events. With the established trend towards the increasing importance of tailored, high-quality content and the necessity to engage buyers across Social Media, web, mobile, and other marketing channels throughout the customer’s journey, it’s critical that you also incorporate this into a modern Hotel event experience.
Embrace the new “NORMAL” of event management for your Hotel
helps Hotel take the guesswork out of things like event structure, content, scheduling flow, and so on.
One of their core concepts has been to put the customer journey at the center of their software.
There are several components of your Hotel events that can be done to maximize the integrated power of live and Social Media interactions.
Hotels that take advantage of this type of technology is enabling themselves to build effective deep relationships with their audience, targeted groups, and corporations.
This type of technology and software is fit for;
- Independent Hotels
- Wedding Venues
- Special Event Venues
- Convention Center
- Private Member Clubs
- Hotel Chains
Implement the journeys into a Strategic Event Calendar
When your Hotel lay out the event strategies for the year is it critical to have a tool that allows you to integrate the customer journey and experience in effective ways.
During the planning stages, it is important to attract the right communities that will help your Hotel promote dedicated events.
Two-way communications and connects is important before, during and after the event.
Moderns event technology and software brings life to the customer journey and integrate effective storytelling models. It is critical during the planning process to identify micro-moments that resonate with your Hotels targeted markets.
Networking with attendees during the event
One additional component to get the most out of your Hotels Event Management Software is facilitated strategic networking.
Facilitating groups and community knowledge during an event will add an extra delightful experience for the attendees. Learn to know attendees and companies that take their time the event at your Hotel.
Make introductions and suggest attendees meet up with a brand at the event.
And also take time to suggest local places to visit for attendees.
Request a Demo to learn more about how EventTemple can tailor their service to meet your Hotels needs.
When your Hotel serves your community they will reward you back with serving you.
From a Hotel and Social Media Consultant’s standpoint, the Social Media Community can offer Hotels a one-stop-shop for managing their Social Media marketing such as the community infrastructure, database, listening functionality, profile management, collaboration, content marketing and management, and of course, the analytics.
A Social Media Community will help your Hotel to grow smarter and faster when you focus on the value proposition and collaborate in effective ways.
If your Hotel need help to put it all together then make sure to let us know.
SOCIAL MEDIA MANAGEMENT AND FACEBOOK ADVERTISING FOR HOTELS
Facebook Native Advertising will help Hotels redefine the customer experience. Take advantage of new innovative strategies that will improve your Hotels ROI.
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Our Social Media Management team has refined these processes to help Hotels. Contact us today to learn more.
Join our Free Hotel Social Media Community on Facebook for more in-depth insight.
Try something new it will magnetize your Hotel!
Be flexible and identify new ways to make guests happy.
As guest behavior and pattern continues to evolve, expectations will continue to rise. Navigating these changes can be challenging. Learn more about how we can help your Hotel.
Credit
A special thanks to Bob and Cyrus with for their assistance and insight.
is the world’s first venue management software sales platform designed specifically to help venues and Hotels increase bookings and revenue without any additional advertising.
About the author
Are Morch is the founder and owner of Are Morch – Hotel Marketing Coach. Get more from Are on Facebook | Twitter | LinkedIn | Pinterest | Instagram| Podcast
