Last minute deals?
Customers today shop for last-minute deals, or the best available price. This in itself is not very unique. The unique part of it that you have access to this information in less than a New York Minute.
Mobile Market Growing
According to eMarketer Hotel bookings made via Mobile devices or Smart phones is now surpassing regular online bookings.
eMarketer estimates 16 million Americans will book travel via mobile this year, up from just over 12 million in 2011. By 2016, the number of mobile users booking travel on their devices is expected to more than double to 36.7 million.
And a significant amount of travelers will utilize mobile for research or other travel assignments.
Develop a savvy Hotel Mobile Strategy
Awareness – Networking, Listen and Ask
Awareness in the Mobile Industry can be identified through QR codes, apps, and Location-based Services.
Interest – Predict and Segmentation
Identify the proper Objectives with your strategy. Segmentation is important to identify your Target Mobile customer base.
Conversion – Engage and Convert
Hotel Tonight is a great example of a Mobile application that captures all of the points mentioned here.
Here Hotels can engage within the application, and at the same time apply valuable conversion points.
Champion Advocates – Rewards
All Hotels want customers. But what makes the difference is loyal customers, the ones that keep returning back and also refer your Hotel to a large network.
SOCIAL MEDIA MANAGEMENT AND FACEBOOK ADVERTISING FOR HOTELS
Facebook Native Advertising will help Hotels redefine the customer experience. Take advantage of new innovative strategies that will improve your Hotels ROI.
FREE access to our Hotel Social Media Community – Get more insights and training about Facebook Native Ads for Hotels!
Our Social Media Management team has refined these processes to help Hotels. Contact us today to learn more.
Join our Free Hotel Social Media Community on Facebook for more in-depth insight.
Try something new it will magnetize your Hotel!
Be flexible and identify new ways to make guests happy.
As guest behavior and pattern continues to evolve, expectations will continue to rise. Navigating these changes can be challenging. Learn more about how we can help your Hotel.
About the author
Are Morch is the founder and owner of Are Morch – Hotel Marketing Coach. Get more from Are on Facebook | Twitter | LinkedIn | Pinterest | Instagram| Podcast
