by Are Morch | Aug 8, 2016 | Consulting
What An Excellent Social Media Manager Do For Hotels Earlier this year I surveyed Hotels focusing on the Social Media challenges they are facing. I got several great responses that help me put together more dedicated strategies for Hotels. As I was reading through the...
by Are Morch | Feb 8, 2016 | Community
Why Social Selling Is The Hotel Marketers Best Friend What is Social Selling? It is described as leveraging your professional brand to fill your pipeline with the right people, insights, and relationships. For the Hotels Sales department, the transaction processes...
by Are Morch | Jan 7, 2016 | Community
How To Improve Concerns and Social Influence like Ritz-Carlton For this article I have combined data from “The New Gold Standard – 5 Leadership Principles a Legendary Customer Experience Courtesy of The Ritz-Carlton Hotel Company written by Joseph A....
by Are Morch | Dec 16, 2015 | Consulting
You already know why Social Media is valuable for your Hotel. Today Hotel marketers had to learn some entirely new lessons; how to inspire trust and loyalty and how to engage customers instead of positioning their products and services. For Hoteliers, this is not just...
by Are Morch | Dec 2, 2015 | Consulting
How To Get Your Hotels First 1000 Highly Targeted Twitter Followers Twitter has over the years evolved into a very effective microblog. It is no longer just a 140 character status update. It is an eco-system where Hotels can impact consumer decisions and actions....
