by Are Morch | Mar 26, 2018 | Hotels
Today with all the disruptions that we experience as a result of technology, media, new media, and Social Media Hotels must understand both Social Media Listening and Reputation Management. The flow of information good or bad can be overwhelming. We have now come to...
by Are Morch | Mar 20, 2018 | Hotels
Having a Hotel business is quite a very profitable venture, especially when you know you have a lot of customers arriving for the holidays, or if you know there’s a lot of people coming for accommodations. When the tourist season is out, though, there are likely...
by Are Morch | Mar 18, 2018 | Hotels
Social Media has become an almost ubiquitous part of the technologically driven society that we live in today. You’ll very rarely find any Hotel that doesn’t have any Social Media presence at all these days. And most – if not all – people find out about the existence...
by Are Morch | Mar 11, 2018 | Hotels
When you have a Hotel business, chances are you pretty much are very aware of the state of affairs of the things around you. As a manager, you’re aware of how logistics and operations are going to all aspects of your day-to-day affairs. Missing any one of these...
by Are Morch | Mar 4, 2018 | Hotels
I will start this article with a quote from the book “Raving Fans – A Revolutionary Approach to Customer Service” by Ken Blanchard and Sheldon Bowels. “Your customers are only satisfied because their expectations are so low and because no one...
by Are Morch | Feb 25, 2018 | Hotels
Many Hotel owners today have installed a call tracking system to follow up sales and marketing. The system allows them to trace several campaigns which attract travelers and guests to check-in the Hotel. It can also affect their integration with the customers, or the...