by Are Morch | Nov 13, 2013 | Hotels
We know that the Hotel Customer Experience today starts Online, and in many ways is influenced by your Hotels customers Social Network activities. Still some of the key challenges today is; Why don’t we see increased booking conversions? How can we increase occupancy...
by Are Morch | Nov 4, 2013 | Hotels
Getting by with a low marketing budget in the hotel industry is a tricky business. It’s even harder still for independent properties when search keywords are already taken by larger hotel brands or OTAs in the area. So what can you do to keep up and stave off the...
by Are Morch | Sep 19, 2013 | Hotels
Jay Bear once said “The goal is not to be good at social media. The goal is to be good at business because of social media.” Social Media is engagement in real time. The consumers are voicing their opinions more than any time before in history. Social Media has...
by Are Morch | Sep 11, 2013 | Hotels
What is a Hotel Landing Page? So that we are all on the same page, a landing page is a special web page that your visitors reach (hit) when clicking an ad or external link to your website. The goal of every landing page is either to capture information about that...
by Are Morch | Jun 10, 2013 | Hotels
Hotels are today facing a new Social Media reality. I will here share some behind the scene tips on How to protect your Hotel. I have a Secret to share with you today. Back in the days, I worked for the Military in home country Norway. I was part of a team where our...
by Are Morch | Jun 4, 2013 | Hotels
What is Hotel Remarketing? With traditional online marketing, you drive traffic to your hotel website and try to convince visitors to make a booking. This effort encompasses hotel website design, search engine optimization (travel SEO), online advertising (like Google...
