by Are Morch | Apr 23, 2013 | Hotels
Most Hotel Decision-makers focus on the ROI with Twitter. So today I will share some tips on How To Create Exclusive Hotel Deals via Twitter. Creating Exclusive Hotel Deals you need to give exceptional value to your followers. There is a fine balance between a direct...
by Are Morch | Apr 5, 2013 | Hotels
The Seven Star Global Luxury Awards continues to gain momentum with online voting already exceeding expectations after only a few weeks. With the most sought-after brands in the travel, tourism and hospitality industries vying to be honored with the Signum Virtutis –...
by Are Morch | Aug 14, 2012 | Hotels
My friends at Ecole hôtelière de Lausanne and RateTiger researched the impact that channel management has on the sales environment and how hoteliers are managing the new distribution landscape. How Distribution Channels has evolved over the years GDS – Global...
by Are Morch | Jul 17, 2012 | Hotels
Last minute deals? Customers today shop for last-minute deals, or the best available price. This in itself is not very unique. The unique part of it that you have access to this information in less than a New York Minute. Mobile Market Growing According to eMarketer...
by Are Morch | Feb 1, 2012 | Hotels
Traditionally Hotels manage their Reference Points in different areas such as marketing, distribution, communication, customer service, public relations, investor relations or human resources. With Social Media you add Networking, Listen, Predict, Engage and Convert....
by Are Morch | Oct 11, 2011 | Hotels
Are your Hotel engaging with Military Precision? Yes, engagement has a profound strategy element attached to it, just like military Rules Of Engagement (ROE). When should proper response be used? Where should proper response be used? Against whom should you direct...