by Are Morch | Oct 6, 2019 | Artificial Intelligence
Artificial Intelligence in hotels is the reality you, a hotelier, should embrace. I know it may sound “sci-fiction” or some futuristic trend that won’t catch. But AI is already among us and can make your life easier at work and customers happier with their experience....
by Are Morch | Jun 10, 2018 | Hotels
Are you looking to optimize and maximize your Hotels Online Momentum? Look now further OurGuide provides you with the Ultimate Customer Experience Creator. When we look at the big picture of Hotels there are today two functions that drive the Hotels Online Momentum;...
by Are Morch | Apr 8, 2018 | Consulting
Humanness identifies a process where hotel brands implement a humanistic process, which inspires people’s confidence to own and drive the process for effective execution. Reputation management represents the business function concerned with influencing, often through...
by Are Morch | Apr 4, 2018 | Consulting
Agile Marketing principles are new exciting ideas that take advantage of the real power of Social Media. For Hotels Agile Marketing will push a shift towards new innovative solutions that will tap into uncontested markets. Agile marketing is setting up processes that...