by Are Morch | Aug 4, 2014 | Hotels
Hotels Give Up Control Drop the Ego and Start Embrace Social Media Traditionally the Hotels Marketing and Sales Teams is in control of the messages that go public. Social Media has created new challenging shifts here. Hotels can’t control what people think, hear, see...
by Are Morch | Jul 26, 2014 | Consulting
5 Surprising Reasons to Create Dynamic Social Media Profiles Static Content has served Hotels well for many years. Based on demographics and targeted market segments predicting Occupancy and Revenue has been a fairly streamlined process. Social Media has stirred up...
by Are Morch | Jul 21, 2014 | Consulting
Location, Location, Location! Make The Most of Yours on Social Media Working in Social Media, you have to be extremely flexible and have an eye for timely pieces that will be interesting and engaging for a mass audience. You also have to constantly be thinking of new...
by Are Morch | Jul 17, 2014 | Consulting
How To Choose The Right Content Marketing Tactics For Your Hotel Your Hotel has decided that Social Media is going to be a communication channel to reach your ideal customers. Value Proposition will be one of the core principles for your Hotels Content Marketing...
by Are Morch | Jul 15, 2014 | Consulting
Millennials Changing the Hotel Landscape through Social Media Millennials are Social Generations. They are the founders of the Social Media Movement; constantly connected to their social circles via online and mobile. And they are very savvy shoppers, always looking...
