by Are Morch | Jul 17, 2014 | Consulting
How To Choose The Right Content Marketing Tactics For Your Hotel Your Hotel has decided that Social Media is going to be a communication channel to reach your ideal customers. Value Proposition will be one of the core principles for your Hotels Content Marketing...
by Are Morch | Jul 15, 2014 | Consulting
Millennials Changing the Hotel Landscape through Social Media Millennials are Social Generations. They are the founders of the Social Media Movement; constantly connected to their social circles via online and mobile. And they are very savvy shoppers, always looking...
by Are Morch | Jul 10, 2014 | Hotels
Social Media Beginner Mistakes Hotels Should Never Make Social media can be a major contributor to traffic to your hotel’s website and can take your company to the next level. Take a closer look to see if you’re making any of these rookie mistakes, which could keep...
by Are Morch | Jul 8, 2014 | Consulting
Social Media Content Marketing the Backdoor to Customer Loyalty Content marketing is the process of attracting and retaining customers by consistently creating and promoting content to change or enhance customer behavior. This information can be presented in a variety...
by Are Morch | Jun 26, 2014 | Hotels
Reputation Management: How Social Media stirs up your Hotels Reviews Cornell’s study The Impact of Social Media on Lodging Performance verifies that reviews has high impact on booking decisions. New data shows that reviews can be utilized to identify new possibilities...
