by Are Morch | Jun 28, 2013 | Consulting
When hotels sign rate parity deals with online travel agencies (OTAs), they agree not to advertise the same room as the deals site for less (including on their website). As a result, many customers assume they will always get a better deal if they book through sites...
by Are Morch | Jun 10, 2013 | Hotels
Hotels are today facing a new Social Media reality. I will here share some behind the scene tips on How to protect your Hotel. I have a Secret to share with you today. Back in the days, I worked for the Military in home country Norway. I was part of a team where our...
by Are Morch | Jun 4, 2013 | Hotels
What is Hotel Remarketing? With traditional online marketing, you drive traffic to your hotel website and try to convince visitors to make a booking. This effort encompasses hotel website design, search engine optimization (travel SEO), online advertising (like Google...
by Are Morch | May 28, 2013 | Community
5 REASONS WHY THE ANSWER IS YES For over a decade now, people have been using the internet for information, buying, selling or simply web surfing. Some thought it would be a fad but it’s 2013 and growing more rapidly than ever, especially regarding social media....
by Are Morch | May 20, 2013 | Community
There’s something in the air in San Francisco that makes this tremendous Californian city on the bay one of the world’s great vacation destinations. I can’t quite put my finger on it, but maybe it’s that incredible sense of history, spanning the Gold Rush, the huge...