by Are Morch | Sep 8, 2019 | Front Desk Performers
It is not magic that creates the customer experience, it is the way excellent hotel performers works that creates the magic. Working in hotels we know that even customers aren’t conscious of it, they have very definitive expectations about tangible experiences like a...
by Are Morch | Sep 5, 2019 | Reputation Management
The customer experience today represents a process between the customer and the hotel throughout their relationship. This process is influenced by the customer journey, key reference points where customer come in contact with the hotel, and all micro-moments offline...
by Are Morch | Sep 2, 2019 | Video Marketing
Image Source: smartinsights.com Animated videos are an engaging way to explain your story convincingly. More than 65% of people learn visually, and visual information is transmitted to the brain 90% more than standard information. The visual sense is more dominating...
by Are Morch | Aug 28, 2019 | Digital Marketing
Digital marketing has reshaped the hotel industry and how they get customers. Through new advanced technology and tools customer now has taken control of their own experience. And for hotels, this impacts how they build and nurture relationships with potential and...
by Are Morch | Aug 26, 2019 | Hotel Booking
Colors and how they affect emotions come down to the science of psychology. Hotel design makes a huge effort in learning how to use certain colors to create emotional impacts on guests. It is ingenious. Scientific research has revealed that color has a powerful...